by FunnelKake | Dec 19, 2019 | Digital Marketing Strategy, Ecommerce Marketing
So you’ve got your new e-commerce store set up on Shopify, Woo Commerce, Big Commerce or another e-commerce platform. Now it’s time to add some products and start making money! Woo-hoo! Not so fast. Your store is just one store among many in the online shopping...
by FunnelKake | Oct 14, 2019 | Digital Marketing Strategy
A digital marketing funnel is a map of the modern online buyer’s journey. It builds on the old sales funnel model and follows a pattern – not always linear – that represents a digital buyer’s journey. Digital marketing strategy is built on technique, not...
by FunnelKake | Nov 13, 2018 | Digital Marketing Strategy, Ecommerce Marketing
If you own an e-commerce store and you’re not blogging, this blog post will make you reconsider. Whatever excuse you’ve used in the past, whether it’s lack of time, or you think your business just doesn’t need one, you’re completely underestimating the power of...
by FunnelKake | Jun 13, 2018 | Digital Marketing Strategy
Digital marketing strategy is essential to the success of any business. But with so many possibilities – email marketing, SEO/organic search, social media marketing, Google AdWords, Facebook ads, Instagram ads and beyond – a digital marketing strategy can...
by FunnelKake | Aug 10, 2017 | Digital Marketing Strategy
The Only Limitation is the one you set in your own mind. So… What’s Stunting Your Business Growth? One great thing about email marketing is that it’s extremely measurable. That is a keystone of any successful marketing campaign. However, many companies aren’t...